India: The Learning Innovation CapitalIndian EdTech firms – from BYJU’S to upGrad, Vedantu and Unacademy – are redefining learning access and scalability across the world.They’ve proven that education can be both a business and a mission.Key Global Contributions• Localization of global content for diverse learners• Affordability innovation through subscription and pay-as-you-learn models• AI and gamification…
The Promise of AIArtificial Intelligence is transforming the way education companies find, engage and convert students.From chatbots to CRM automation, AI saves time and expands reach – but it’s not a replacement for human connection.Where AI Helps• Predictive analytics for lead scoring• Automated follow-ups and reminders• Personalized recommendations• Trend forecasting in student preferencesThe Risk of…
Learning from the BestGlobal institutions are redefining counselling by focusing on student success rather than student acquisition.Models of Inspiration1. Harvard & MIT: Use alumni-led mentoring and storytelling in recruitment.2. Arizona State University: Employs AI-supported chat systems for real-time guidance.3. University of Toronto: Combines social media listening with personalized counselling calls.4. University College London: Uses “Student…
Admissions Are EvolvingAdmissions have shifted from walk-ins and brochures to digital journeys.Students today expect personalized, tech-supported and emotionally intelligent counselling experiences.5 Global Trends Every Counsellor Should Know1. Hybrid Admissions Models: Combining digital outreach with human interaction.2. AI-Driven Insights: Predicting student behavior through analytics.3. Social Selling: Using social platforms for trust-based engagement.4. Outcome-Based Counselling: Focus on…